T-Mobile's launch of the first Garmin-built Android™ device encouraged us to revert to a time when excitement about travel was as pure and real as the families of that same era. Everything from the illustration style to the colors and texture to the tone of voice was influenced by 1950s America.
From 2000–2008 we were known as Lakonic, “The Silent Creative Partner.” We were primarily a digital creative and production agency that worked exclusively with many of the world’s leading advertising agencies.
Despite our adamant position to work quietly behind-the-scenes, we grew year-over-year through word-of-mouth. Eventually, I made the decision to open an ancillary “lifestyle communications” division, called — you guessed it! — Tangible Worldwide, to support both a broader multidisciplinary offering and the growing direct-to-client interest.
To shift from an invisible interactive/technology shop into a full-service agency in a horrible economy wasn’t an easy feat. But, within a year, we opened a second office, added staff to support the growing offering and client base, and officially said goodbye to Lakonic, rolling it into Tangible. Besides a mention in the local paper, we did this all in typical Lakonic fashion: without much fanfare.
Today we are releasing two self-promotion utilities that embrace a total philosophical shift from our legacy Lakonic days. The purpose of this site is to be completely transparent. The non-invisible sort of transparent. We invite you to celebrate or debate our work and perspectives, learn more about the agency, including bios of every employee, freelancer, vendor or partner, and enjoy a daily dose of web finds that inspire our team. You can even help us define who we are as an agency.
For me, the most exciting aspect of this site is the ability to show off the portfolio of work we’ve developed in such a short period, and to be able to share it with the public for the first time. The second is to announce our new franchise, Grabba Beast. I could go on and on about both, but it is probably best that you explore for yourself.
Enjoy. And, please, tell us what you think!
Merrick, Founding Partner
Despite our adamant position to work quietly behind-the-scenes, we grew year-over-year through word-of-mouth. Eventually, I made the decision to open an ancillary “lifestyle communications” division, called — you guessed it! — Tangible Worldwide, to support both a broader multidisciplinary offering and the growing direct-to-client interest.
To shift from an invisible interactive/technology shop into a full-service agency in a horrible economy wasn’t an easy feat. But, within a year, we opened a second office, added staff to support the growing offering and client base, and officially said goodbye to Lakonic, rolling it into Tangible. Besides a mention in the local paper, we did this all in typical Lakonic fashion: without much fanfare.
Today we are releasing two self-promotion utilities that embrace a total philosophical shift from our legacy Lakonic days. The purpose of this site is to be completely transparent. The non-invisible sort of transparent. We invite you to celebrate or debate our work and perspectives, learn more about the agency, including bios of every employee, freelancer, vendor or partner, and enjoy a daily dose of web finds that inspire our team. You can even help us define who we are as an agency.
For me, the most exciting aspect of this site is the ability to show off the portfolio of work we’ve developed in such a short period, and to be able to share it with the public for the first time. The second is to announce our new franchise, Grabba Beast. I could go on and on about both, but it is probably best that you explore for yourself.
Enjoy. And, please, tell us what you think!
Merrick, Founding Partner

















Merrick
Kim Shafer
Bill Galusha
Currey Dorris
Jake Elliott
Josh Kenyon
Colby Nichols
Daran Redenbaugh
Sharon Stotler
Paul Anders